Catherine Paek
Communication Lead

Ph.D. ABD, Strategy & Entrepreneurship, Kenan-Flagler Business School, University of North Carolina at Chapel Hill

M.A., Digital Media & Contents, Mass Communications, Sogang University

B.A., Mass Communications & Business Administration, Sogang University

work & experience

Research Assistant at UNC Kenan-Flagler Business School

Expertise in entrepreneurship research: Nascent startup strategy, entrepreneurial financing, and exit strategy

Expertise in post-M&A integration research

Research Assistant at Department of Mass Communications at Sogang University

Responsible for multiple data-driven social media marketing consulting projects

Expertise in industry and business model analyses in the digital media industry